Faculty Profile for Ken Murdock

profile photo for Ken Murdock
Ken Murdock
Senior Lecturer — Department of Marketing
MCOY 417
phone: (512) 245-3803

Biography Section

Biography and Education

Began teaching at Texas State in the Marketing Department in fall semester, 2006. Prior to teaching, worked as Vice President of Marketing & Sales for a large, B2B plastics company.
Graduated with BBA (1974) and MBA (1975) degrees from Baylor University. Taught two years at University of Texas at Arlington. Owner of Murdock & Associates Executive Recruiters and New Wave Resumes.

Teaching Interests

Principles of Marketing, Sales, Consumer Behavior, International Marketing

Research Interests

As a non-tenured faculty member, I am not involved research and/or publishing.

Selected Scholarly/Creative Work

  • Murdock, K., & Ryu, J. S. (2013). Consumer Acceptance of Mobile Marketing Communications Using the QR Code. The Institute of Direct and Digital Marketing, 15(2).
  • Murdock, K. (2010). Complete Guide to Job and Career Change.

Selected Service Activities

Member
Digital Learning Committee
2017-Present
Member
Curriculum Committee
2017-Present
Member
McCoy College Assurance of Learning Committee
2016-Present
Committee Chair
Marketing Office Art Committee
Present
Departmental Representative
Reach for the Stars
Present